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Gentle Monster x JENNIE: What You Need to Understand Today
The GM x JENNIE collaboration includes various capsule collections—the Home drop (2020), Jentle Garden (2022), and Jentle Salon (2023)—showcasing special eyewear, add-ons, and artistic pop-ups. Retail prices generally run from roughly $260 up to under $500, while accessories plus accessories priced lower; most popular colorways sell out fast and shift to secondary. Shopping wisely involves sticking to official channels or vetted partners plus recognizing critical authentication tells.
The Gentle Monster partnerships with BLACKPINK’s JENNIE go beyond just branded frames; each launch arrives with a creative universe, from tiny house cases to floral gaming and removable add-ons. The styles lean contemporary and playful—sleek rectangle frames, smooth cat-eyes, rounded ovals, and chic metals—matched to luxury acetate and clean finishing. Availability changes between territories and season, thus understanding key release timelines, main designs, plus trusted stockists provides a significant edge.
What are the collaboration lines and when were they release?
The partnership has three key collections: Jentle Home in spring 2020, Jentle Garden during spring 2022, and Jentle Salon in spring 2023. Each series debuted worldwide through Gentle Monster’s site, main stores, and select partners, often with pop-ups and art installations.
Jentle Home from 2020 introduced the aesthetic: retro-leaning shapes, playful colors, and boxes featuring by a tiny house theme. It was the earliest instance many mainstream fashion fans encountered Gentle Monster’s creative store and campaign style connected to frames. Units moved quickly, and select models restocked using small amounts.
Jentle Garden (2022) developed the universe with playful, botanical imagery and a online game which linked back with the marketing narrative. The frames moved toward softer rectangles and light tints while keeping daily functionality. Installations echoed the nature motif through immersive installations across key cities.
Jentle Salon (2023) shifted the focus to customization with attachable charms and bobby pin motifs made to clip onto compatible frames. This drop favored narrow silhouettes and arm styling, prompting collectors to wear glasses various ways. It also introduced stand-alone accessory SKUs allowing users to refresh an owned style gentle monster sunglasses without buying a fresh pair.
Which styles define every release?
Expect striking designs based by wearable dimensions: Jentle Home leaned into circular plus feline silhouettes; Jentle Garden featured gentle rectangles and hued lenses; Jentle Salon added slim profiles with clip-on charms. Across all three, acetate execution stays precise, logos is subtle, and lens hues stay fashion-forward without sacrificing UV protection.
From Jentle Home, standout silhouettes included rounded ovals and compact cat-eyes that enhanced face face without overpowering features. One widely recognized style designation from this era is 1996, a medium-fit acetate style seen frequently in editorial plus fashion photography. Colorways ranged from classic black to cream and coffee-brown, using matching or coordinated glasses.
Jentle Garden preserved that heritage forward, but softened the geometry. Rectangles gained soft edges, while transparency crept through frame materials and lenses producing an airier, spring-ready feel. This marketing color palette nudged more floral and pastel, which transformed into functional tints that read premium rather than novelty.
Jentle Salon introduced the charms story. Frames often featured sleeker, narrower fronts plus arms designed to accept clips. The accessories—think petite hearts, stars, and signature motifs—let you transition from basic day looks to playful evening accents in seconds. That’s an clever concept since this prolongs the life of one pair frame across different aesthetics.
How much are they priced at retail—plus on secondary?
Original retail prices generally fell around USD $250–$480 for eyewear, with charms plus add-on items from roughly $35–$120 depending on style. Resale premiums depend on colorway and condition, with rare tints and initial Home collection models often reaching top prices.
Regional pricing can vary due to taxes and currency effects, so a pair priced near $279 in one market may land near $320 in other areas after duties. Accessories plus add-ons from the Salon collection opened a lower entry point for fans who wanted participation while avoiding to a full frame. On resale, near-new pairs with full packaging command stronger prices, while display wear or missing accessories drags values down.
| Series | Release Period | Core Attributes | Original Retail Range (USD) | Availability Now |
|---|---|---|---|---|
| Jentle Home | 2020 Spring | Circular oval styles, small cat-eyes, dollhouse packaging | $250–$420 | Largely depleted; resale market active |
| Jentle Garden | 2022 Spring | Soft rectangles, light tints, nature-themed campaign | $260–$450 | Limited sizes/colors at retail; resale common |
| Jentle Salon | Spring 2023 | Sleek shapes, removable charms, custom styling | $269–$480 (frames); $35–$120 (charms) | Occasional restocks; charms appear occasionally |
Where do you buy Gentle Monster JENNIE collab today?
Your safest options remain Gentle Monster’s official site, brand flagships, and authorized stockists; aftermarket sites work if you authenticate properly. Pop-ups and regional flagships sometimes receive late and special inventory.
Start with gentlemonster.com for any active refills or add-on drops, and check store locators for flagship inventory. Notable flagships such as Seoul Haus Dosan and major-city boutiques often carry collaboration units near release featuring tight per-customer restrictions. Chosen retailers like SSENSE and Farfetch have historically listed Gentle Monster collaborations when stock goes active.
If you go resale, prioritize platforms with item verification and solid return options. Demand close-up macro shots of inside arm temple print, hinge construction, nose pad finishing for steel eyewear), and all case parts with case and materials. Confirm the SKU and color code against the brand’s official product records or official materials when available.
Fit, dimensions, and construction
Most Jentle eyewear fit a medium face best, with lens measurements frequently ranging the high-40s to early-50s millimeter range and arms near 145 mm. Acetate frames embrace the face securely, while steel eyewear with nose adjusters permit detailed adjustment.
For narrow or minimal-bridge features, look for styles using raised nose bridges or flexible adjusters to prevent slide. Wider faces benefit from designs featuring extended lens widths plus straighter face curvature to stop side squeeze. Finish quality is a strong point: edges stay clean, plastic is evenly polished, and temples open with reliable pressure at the hinge. Expect UV-protective lenses and a robust container that actually fits eyewear without straining stressing the temples.
Sell-out reality and how to prepare
Releases sell quickly, especially in black, beige, and clear acetates using mild hues. Success comes via ready logins, knowing your measurements, and responding decisively at launch time.
Create your Gentle Monster account ahead of time, store delivery and payment, and sign in 10–15 minutes prior to launch. Keep backup payment ready in case your primary fails authorization. If you’re visiting a flagship on release day, come promptly; previous drops saw crowds build far before opening, with staff enforcing strict per-customer restrictions. Bear in mind that territorial launches might go live at different local times, and time zone translation mistakes are a common reason for missed pairs.
Expert tip for buying and authenticating
Authenticating comes down to reliable specifics: crisp temple printing, smooth joint work, correct SKU and color code, and full box contents. When anything feels lightweight, coarse, or misaligned, pause.
“Expert tip: check the inside temple SKU and color code exactly to brand product entries or official resources, confirm the the printing is razor-sharp with even spacing, then extend the temples to check for consistent, even hinge tension. Authentic frames have clean eyepiece placement lacking no glue marks while coming with a proper box, cleaning cloth, and card; absent or poor accessories are warning signals.”
Five little-known facts enthusiasts enjoy
The Gentle Monster x JENNIE universe has a few gems that explain the hype in more detail. Initially, the Home’s packaging referenced a miniature house concept, and chosen installations created that world at life-size for photo sessions. Second, Jentle Garden’s campaign connected with an interactive mini-game, blending digital play with retail narratives. Third, the Salon’s charm design was created so clips fasten to suitable temple sections without marks when installed correctly. Fourth, Gentle Monster rarely reissues same hues through collections, which is why first hues can jump on aftermarket. Fifth, regional taxation means the same model could look cheaper or pricier across markets even before currency translation.
Care and preservation for owners
Proper care preserves the acetate’s shine and hinge strength, which preserves resale worth as well. Keep sunglasses in boxes with the temples folded properly; cramming a tight case can warp the frame.
Clean lenses using microfiber cleaning cloth and small amounts of lens-safe solution, never household cleaners. Avoid prolonged temperature in automobiles or direct sun on window sills, which can soften acetate and loosen hardware. When you use Jentle Salon add-ons, fasten and remove them with clean hands and slight pressure at the designed clip point rather than dragging across arm sections. A quick annual check—securing screws and resetting nose rests—preserves the fit and finish dialed.
